Looking to schedule Facebook posts lately but can’t find the scheduler lately? Facebook has made some changes with regards to how we schedule posts.
This has been replaced with the Creator Studio. Facebook is essentially asking us politely us to use Creator Studio or they wouldn’t keep us from using the scheduler on our Facebook Business Pages. As you can see below the Facebook Scheduler is not working anymore and you only have the option to Backdate or Save Draft.
Creator Studio adds more posting options to your Facebook Page. Included in the Creator Studio is the Content Library, Insights, Message Inbox, Monetization, Rights Manager, Sound Collection, and Pages. This allows you an easy to access platform for all of the Facebook Pages that you manage. You can view all of your pages results on one dashboard or you can open up each individual page to look into their individual analytics.
Once you are into the platform and want to schedule a post, you just have to do the following to start posting:
Select Create Post.
Choose what to post.
Selecting Create Post to publish non-video content.
Select Upload Video to upload and compose a video post.
Select Post Video Across Pages to upload a video and crossposted it.
The Go Live option will start a live broadcast.
Choose a Page to post to.
Compose your post and select Publish.
You can even batch upload weeks of content at one time using Creator Studio.
Creator Studio for Instagram Scheduling
Facebook Creator Studio is also available for Instagram. The option to schedule Instagram posts in advance was not available previously through the Instagram platform. A third party such as Planoly was necessary. Now that this option is available it is a game-changer for Instagram Planning. It has most of the same features that are available for Facebook such as a content library, messages, and analytics.
The bad news…
You won’t be able to use it on your mobile phone. Instead, the Facebook Business Page App will allow you to schedule posts on your mobile.
Overall the Creator Studio is a valuable tool for managing your Facebook Pages, Insights, and Scheduling all in one manager. The best part is it’s free to use!
Exciting is Halloween is back! While a large portion of the population still celebrated last year, it still was a little different than years prior. Halloween 2021 however will ramp right back up as consumers spending is up and celebrations are almost all back to normal! Social Media and digital channels continue to play a huge role in marketing products. If you are having trouble coming up with Halloween Marketing Ideas and relating the holiday to your business we can help!
Consumers of all ages want to have fun on Halloween and are willing to spend! With people opening their wallets for this holiday it is a great time to share your creative ideas and content for your business. These ideas can help you get started when it comes to marketing for Halloween 2021.
Highlight Your Seasonal Products
You can use storytelling and always incorporate a link or easy to follow a call to action that leads viewers to the products shown in the video.
The Real Canadian Superstore shows their party planning supplies with this short video:
Check out your industry below if you are need of inspiration for blog post topics.
Beauty and Fashion
DIY Halloween costume ideas
Taking the best photos of your Halloween costume
Quick Face Paint Ideas for kids
Scary Face Paint Ideas you can do at home
Halloween Costume Ideas for under $10
Halloween printable ideas
Home Renovation/Designers/Real Estate
Watch out for these safety concerns when decorating for Halloween
Upcycle trash around your home to make Halloween decorations
Amazing Halloween home decor ideas
Where to purchase your Halloween decor.
Tricks for making your home the spookiest house on the block
The Ultimate List for throwing a Halloween party at home
Fun Family Events happening in the city on Halloween.
Health and Wellness Industry
How to not ruin your diet on Halloween
Healthy alternatives to chocolate and candy on Halloween
Delicious Halloween recipes under 100 calories
Food Industry and Bloggers
Pumpkin spice recipes
The best types of food to serve at your Halloween party
Easy to make Halloween cookie ideas
The ultimate list of Halloween cocktails
A beautiful Harvest Halloween dinner
Check out these amazing food events in your hometown
Pet Stores and Bloggers
Keep these dangerous foods away from your pets on Halloween
Costume ideas that your dog won’t hate wearing
Costume Ideas for your pets
DIY Halloween costumes for your pets
Calming an anxious pet during the Halloween rush
Financial Industry Halloween Ideas
Saving money on Halloween
Halloween industry and market financial stats
Consumers spending on Halloween
Terrifying money facts about Halloween
Don’t let your finances scare you this Halloween
A frugal Halloween – how to have fun on a budget
Businesses and Marketing
Marketing statistics on Halloween
Viral Halloween Campaigns
How to incorporate Halloween into the workplace
Fun workplace ideas for Halloween
Corporate Halloween party ideas
Now that you have an idea about promoting your products with a Halloween theme on social media and blog topics, also remember to dive into your local community when it comes to Halloween. You could highlight local events, donate pumpkins for a local pumpkin carving or host your own local giveaway or contest.
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Greetings! I'm Annelise, a digital enthusiast and passionate advocate for all things social! My expertise lies in collaborating with businesses and fellow social managers to craft strategies that translate seamlessly into online success. Additionally, I offer a wealth of resources and templates designed to assist those seeking guidance in their marketing endeavors. Beyond the digital realm, my true passion lies in fostering genuine connections with individuals, not just accounts. Let's embark on a journey where strategy meets meaningful engagement!